Domestic pickups, the Great Wall deserves to be the leader; new energy, BYD is in the ascendant, so is it possible to combine the strengths of the two companies to create a “new energy pickup”? This was preempted by Geely. According to media reports, Geely will release the new PADAR brand on June 17, which will focus on “new and diverse outdoor lifestyles”. Professionals revealed that Geely plans to build RRADAR into a high-end new energy brand, and its first model is expected to be launched in 2022. As early as November 2021, there were rumors that Geely Holding had divested its pickup business from the commercial vehicle group and planned to build it into a high-end new energy brand. The first model is expected to be launched in 2022, and then an official tender announcement was made. The rumors of the high-end new energy pickup project are confirmed. At present, Geely has established pickup-related independent companies, including Geely Pickup Auto Parts (Shandong) Co., Ltd. and Geely Pickup Automobile Sales (Shandong) Co., Ltd., the shareholders of both companies are Hangzhou Geely Automobile Research and Development Co., Ltd., and the latter is It is a wholly-owned subsidiary of Zhejiang Geely Holding Group Co., Ltd. There are various indications that PADA .
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