With the approach of half a billion active users at the end of 2020 for Telegram messaging, its founder and boss Pavel Durov had mentioned the launch of paid services from 2021. Thus, monetization of Telegram via premium users.
” With its current growth, Telegram is on track to reach billions of users and require proper funding. When a technology project reaches this scale, there are usually two options: start making money to cover the costs or sell the company. “, he said at the time.
Stressing that he had so far covered most of the expenses related to Telegram with his own money, the man who made his fortune by creating the popular social network VKontakte (VK) in Russia – from which he was dismissed – mentioned the need for at least a few hundred million dollars a year.
Without degrading the free experience with Telegram
It is finally during this month of June 2022 that a paid Telegram Premium subscription will be introduced. This subscription will allow anyone to get ” additional features, speed and resources. “
Without going into details, Pavel Durov hints early access to new features, the ability to transfer larger files, exclusive reactions and stickers. He clarifies that the existing features will remain free and that many more free features are coming.
In addition, ordinary users will be able to view larger files uploaded by Premium users, view and interact with Premium reactions and stickers. According to Pavel Durov, the financing of Telegram must be done mainly by users, and not advertisers despite so-called conclusive experiments with advertising in public channels.
At the moment, no official price is announced regarding the premium subscription with Telegram. Analysis of a beta application suggested a price of $4.99 per month.
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