By Wilton Jackson Michael Martin foresaw TV contracts becoming a much larger issue more than a decade ago. View the original article to see embedded media. The college football landscape underwent another seismic shift when USC and UCLA were approved by an unanimous vote to join the Big Ten in 2024. As the Big Ten will stretch from New Jersey to California starting that year, the league’s recent additions further reiterate the motive of teams seeking the greatest exposure among college football’s TV contracts. With the SEC and Big Ten seeing large financial increases in their media rights, sev…