もっと詳しく

By Chris Rosvoglou Since 1989, Anheuser-Busch has been the exclusive alcohol advertiser for the Super Bowl. This impressive run will now come to an end though. On Thursday, Anheuser-Busch announced that it will not renew its exclusive deal for Super Bowl LVII. Now, rival brands will have a chance to enter this space For years, fans have loved Super Bowl commercials that feature Budweiser, Bud Light or Michelob Ultra. The good news is that Anheuser-Busch still plans on running ads for the biggest game of the season. At the end of the day, Anheuser-Busch wants to shift its marketing approach. Sp…