“There is no doubt that Dong Yuhui, who has been mythical, is another great victory for the Douyin algorithm.” Co-founder of MCN, a network celebrity who signed dozens of Douyin waists (fans range from 30w ~ 150w, mainly emotions, plots, and film and television accounts) To Huxiu, “creating gods” in Douyin traffic is not a metaphysics, two weeks ago it was Wang Xinling, two months ago it was Liu Genghong, and before that it was classmate Zhang, MCN has already adapted to the rules of the game; but live e-commerce is a new thing, ” Bringing goods is closer to consumers, and the topic is higher”, so that the media will follow the trend of “Oriental Selection”. The difference is, “Previously, Wei Ya, Li Jiaqi, Luo Yonghao, and Simba created a fixed mindset that super anchors (comprehensive) are difficult to replicate, ‘he/them have distinct personal labels, bring goods all over the world (Li Jiaqi prefers beauty), and are talented in sales. High, it’s not always a good thing for goods to follow people’, that was the era of super anchor 1.0; now, Zhang, Liu Genghong, and Dong Yuhui have provided differentiated live broadcast ideas, so that everyone can see more possibilities for Douyin to bring goods. These current .
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