By Colette Bennett In some ways, McDonald’s has never been quite this adventurous. If you’re the type of person who prefers a classic cheeseburger, fries, and a soda when you have a craving for a satisfying fast-food lunch, you’re probably a McDonald’s (MCD) – Get McDonald’s Corporation Report fan. The chain has long cultivated its all-American image to great success, catering to folks who enjoy the simple pleasures of such meals. While McDonald’s continues to innovate along with the rest of the fast-food industry, a tactic that seems necessary to ongoing success, the way it’s done so has been…