After attacking the stock exchange three times in a year, Weilong still does not want to give up being the first stock of spicy strips. Although it is only one step away from listing, after marrying with capital, how to improve the situation that it is difficult for enterprises to increase revenue and increase profits has become an increasingly difficult matter. Weak earnings Weilong disclosed its overall operating conditions last year in its newly updated third edition prospectus. Company profitability is weak compared to previous years. In 2021, the company will achieve an operating income of 4.8 billion yuan, a year-on-year increase of 16.50%, and a profit of 827 million yuan during the year, a year-on-year increase of 0.98%, far lower than the 24.47% growth rate in 2020. The company’s net profit margin was 17.2% last year, and 19.4% and 19.9% from 2019 to 2020, respectively. Why is Wei Long, who is known as the first domestic hottie, into the predicament of increasing income and increasing profits? Judging from the information disclosed in the prospectus, the increase in raw materials, selling expenses and management expenses has affected the overall profitability. Some of the important raw materials of Weilong products mainly include soybean oil, flour and kelp. According to the Frost & Sullivan report, from 2019 to 2021, the average price of soybean oil in China will increase from 5.9 yuan/kg to 9.6 yuan/kg, and the kelp price index will increase from 75. . .
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